Financial Marketing

I have been pondering this for a few days now since attending a seminar recently on business development post RDR, and today's announcement that AIFA (association of independent financial advisers) is to drop the independent part and welcome all non-bank advisers to their ranks has brought me to the point that I decided to articulate my view here.

We have taken our eyes off the ball!

Over the last few years I think the "independent sector" within UK financial services has really forgotten about what is arguably the most important part of our business - client acquisition!